Post by account_disabled on Feb 22, 2024 19:47:00 GMT 10
The rewrote a meta description because the original description was too short or not descriptive enough. Take this result for example Now lets check out the original meta description tag... In this case the original meta description was actually too short for Googles tastes. Also note that even though Google created the snippet themselves they still cut it off with a .... This strongly suggests that cutting off a snippet isnt a sign that Google thinks your description is low quality. On the flip side I should note that some very large sites dont use meta description tags at all and they seem to fare perfectly well in search results.
One notable example is Wikipedia a site for which defining meta America Mobile Number List descriptions would be nearly impossible without automation and any automation would probably fall short of Googles own capabilities. I think you should be very careful using Wikipedia as an example of what to do or what not do when it comes to technical SEO but it seems clear from the data that in the absence of a meta description tag Google is perfectly capable of ranking sites and writing their own snippets. At the end of the day I think it comes down to control.
For critical pages writing a good meta description is like writing ad copy theres real value in crafting that copy to drive interest and clicks. Theres no guarantee Google will use that copy and that fact can be frustrating but the odds are still in your favor. Is the limit dead Unless something changes and given the partial although lacking in details confirmation from Google I think its safe to experiment with longer meta description tags. Looking at the clean distribution and just to give it a nice even number I think characters is a pretty safe bet. Some snippets that length may get cut off but the potential gain of getting in more information when needed offsets that.
One notable example is Wikipedia a site for which defining meta America Mobile Number List descriptions would be nearly impossible without automation and any automation would probably fall short of Googles own capabilities. I think you should be very careful using Wikipedia as an example of what to do or what not do when it comes to technical SEO but it seems clear from the data that in the absence of a meta description tag Google is perfectly capable of ranking sites and writing their own snippets. At the end of the day I think it comes down to control.
For critical pages writing a good meta description is like writing ad copy theres real value in crafting that copy to drive interest and clicks. Theres no guarantee Google will use that copy and that fact can be frustrating but the odds are still in your favor. Is the limit dead Unless something changes and given the partial although lacking in details confirmation from Google I think its safe to experiment with longer meta description tags. Looking at the clean distribution and just to give it a nice even number I think characters is a pretty safe bet. Some snippets that length may get cut off but the potential gain of getting in more information when needed offsets that.